Production - the
process of making a media product. Every industry has its own forms of
production.
Distribution - the process of making a media product available to audiences so that they can consume it, which includes aspects of marketing such as creating an advertising campaign.
Circulation - a count of how many copies of a media product are distributed. This can include physical distribution and subscription.
Distribution - the process of making a media product available to audiences so that they can consume it, which includes aspects of marketing such as creating an advertising campaign.
Circulation - a count of how many copies of a media product are distributed. This can include physical distribution and subscription.
Media barons – wealthy owners/proprietors
Trusts – a
legal arrangement where the finances from the owner are transferred to a
“trustee” to manage the newspaper
Cross media converged
conglomerates (Rupert Murdoch News Corp up until 2018 owned: News UK, 20th Century Fox and part owned Sky)
ProliferationPhilanthropy - the promotion of the welfare of others using money towards causes in the public interest
Political agenda
IPSO/IMPRESS
Socio demographic models
web 2.0
digital convergence
Soft news
Hard news
Vertical integration - When a media company owns different businesses in the same chain of production and distribution.
Media synergy- Using a single-sourced idea to create multiple selling points and products.
Horizontal integration - When a media company creates a chain of goods or services across different divisions, often subsidiaries of the same company.
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